Company Description

Lead the Fitness Experience at Everlast Gyms

At Everlast Gyms, we're committed to helping our members achieve more. As Head Coach, you'll be at the heart of that mission, leading the fitness experience within your club and inspiring both members and colleagues to perform at their best.

This is a hands-on leadership role that combines fitness expertise, coaching, people development and commercial performance. You'll take ownership of the club's fitness product, lead a team of Fitness Coaches and Personal Trainers and play a key role in driving member engagement, retention and results.

Working closely with the General Manager, you'll be responsible for creating an exceptional fitness culture that motivates members, develops talent and delivers outstanding business performance.

Why Join Everlast Gyms?

Competitive salary with additional earning opportunities through Personal Training and fitness products
Free Everlast Gyms membership
20% colleague discount across Frasers Group brands
Ongoing professional development and industry-leading training
Access to funded qualifications and career progression opportunities
Opportunity to shape the fitness offering within a growing national brand
Work within a high-performance culture that rewards ambition and results
Be part of one of the UK & Irelands fastest-growing fitness businesses

Job Description

The Role

As Head Coach, you'll be the fitness leader within your club, responsible for maintaining exceptional standards across coaching, programming, member engagement and commercial performance.

You'll lead from the front, delivering outstanding fitness experiences while developing a high-performing team that consistently exceeds expectations.

Fitness Leadership

Act as the club's fitness ambassador, championing Everlast Gyms' standards and culture
Lead and oversee core fitness products including MOVE, REDEFINE, Personal Training and Group Training
Drive participation, engagement and member results through innovative programming and coaching initiatives
Support the delivery and continuous improvement of the club's fitness offering
Stay current with industry trends and bring new ideas that enhance the member experience

Team Development

Recruit, onboard and develop Fitness Coaches and Personal Trainers
Provide regular coaching, mentoring and performance feedback
Build confidence and capability across the fitness team
Create a culture of accountability, development and continuous improvement
Lead by example through professionalism, energy and expertise

Member Experience

Deliver exceptional Personal Training and Group Training sessions
Support member onboarding through the MOVE programme
Build strong relationships with members to drive engagement and retention
Lead fitness events, challenges and in-club initiatives
Create an energetic and welcoming training environment

Commercial Performance

Drive revenue growth across Personal Training, REDEFINE, memberships and secondary spend
Support member acquisition and retention strategies
Monitor fitness KPIs and team performance metrics
Maximise participation across all fitness products and services
Identify opportunities to grow fitness revenue and member engagement

Operational Excellence

Manage group training timetables and fitness schedules
Support operational standards across the gym floor and fitness areas
Ensure fitness products are delivered consistently and safely
Maintain exceptional standards of presentation and professionalism throughout the club

Qualifications

What We're Looking For

Essential

Level 3 Personal Trainer Qualification
CIMSPA Practitioner Status
Proven experience delivering Personal Training and Group Training
Strong leadership and coaching ability
Passion for health, fitness and helping others achieve their goals
Excellent communication and relationship-building skills
Commercial awareness and understanding of fitness business performance
Flexible approach to working hours, including evenings, weekends and Bank Holidays

Desirable

Experience leading or mentoring fitness teams
Experience managing fitness programmes or group training products
Understanding of member retention and engagement strategies
Knowledge of emerging fitness trends and industry innovations

Additional Information

About Everlast Gyms

Everlast Gyms is part of Frasers Group, one of the UK's most ambitious retail and fitness businesses.

We're investing heavily in our clubs, people and fitness products to create market-leading fitness experiences for our members. This is an exciting opportunity to join a growing brand where you can make a real impact whilst developing your leadership career within the fitness industry.

To succeed with us, you'll embody our principles:

Think Without Limits

Challenge convention, embrace opportunity and bring others with you.

Own It and Back Yourself

Take responsibility, deliver results and lead with confidence.

Be Relevant

Create meaningful experiences for our members, colleagues and communities.

Head Coach

Benefits

Job Description