Presidio, Where Teamwork and Innovation Shape the Future
At Presidio, we’re at the forefront of a global technology revolution, transforming industries through cutting-edge digital solutions and next-generation AI. We empower businesses—and their customers—to achieve more through innovation, automation, and intelligent insights.

The Role

The Apple Practice Strategy Lead will be responsible for developing and executing commercial strategic initiatives to enhance Presidios Apple prpduct sales and related services and solutions. This role involves close collaboration with numerous departments, including product procurement, managed services, digital and marketing to ensure alignment with the overall business strategy and objectives.

The Apple Practice Strategy lead is also responsible for leading the Apple Practice team of Apple engineers, project managers, sales and presales consultants.

Responsibilities include:

Drive the development and execution of commercial strategies to accelerate Apple product sales and expand adoption of aligned Apple services and solutions, delivering measurable revenue growth.
Oversee the planning, development, and execution of comprehensive marketing and sales strategies for Apple products, services, and solutions. This includes driving targeted campaigns and demand generation initiatives, managing the effective allocation and execution of marketing Business Development Funds (BDF), and ensuring alignment with Apple’s go-to-market programs.
The role requires close collaboration with sales teams, marketing partners, and Apple stakeholders to maximize lead generation, accelerate pipeline growth, and deliver measurable ROI on marketing investments, ultimately contributing to increased revenue and market share across the Apple practice.
Collaborate with cross-functional teams to align Apple practice initiatives with overall business objectives.
Develop and manage relationships with the aligned Apple resources and extended Apple teams.
Develop and manage partnerships with key Apple stakeholders and aligned Apple 3^rd Party solution partners.
Monitor industry trends and innovations, providing insights and recommendations for continuous improvement.
Establish metrics and KPIs to measure the success of Apple practice initiatives and ensure ongoing optimisation and continuous improvement.
Present strategic plans and updates to senior management and key stakeholders.
Manage and oversee the Apple Authorised Enterprise Reseller (AAER) partner requirements, ensuring compliance and training requirements are met, ensuring the extended Apple team are knowledgeable and current.
Proven solution selling experience is required for this role within the Apple Practice. The candidate must be able to engage customers by identifying business challenges, mapping them to Apple products, services, and integrated partner solutions, and positioning tailored outcomes that deliver measurable business value.
Experience in managing complex sales cycles, influencing decision makers at all levels, and building long-term relationships that drive recurring revenue and growth in Apple-led engagements.
Strong understanding of the Apple ecosystem and its impact on the market.
Excellent analytical, strategic thinking, and problem-solving skills.
Proven experience in leading cross-functional teams and managing complex projects.
Exceptional interpersonal and communication skills.
Ability to work in a fast-paced and dynamic environment.
Technical Knowledge: Strong understanding of the Apple ecosystem, including hardware and software solutions, integration capabilities, and deployment best practices.
Project / Program Management: Skilled in managing multiple priorities and meeting deadlines in a fast-paced environment.
Education: Bachelor’s degree in business, technology, or a related field (or equivalent experience).

Preferred Qualifications

Experience working with Apple enterprise solutions or certifications (e.g., ACITP, ACSP).
Familiarity with enterprise IT environments and deployment strategies for Apple devices.
Knowledge of third-party tools and solutions that integrate with Apple ecosystems (e.g., JAMF, MDM solutions, IDAM - Okta, Entra ID).

Key Competencies

Strategic thinking and analytical mindset.
Passion for Apple products and their role in business innovation.
Collaborative and team-oriented attitude.

Your future at Presidio
Joining Presidio means stepping into a culture of trailblazers—thinkers, builders, and collaborators—who push the boundaries of what’s possible. With our expertise in AI-driven analytics, cloud solutions, cybersecurity, and next-gen infrastructure, we enable businesses to stay ahead in an ever-evolving digital world.

Here, your impact is real. Whether you're harnessing the power of Generative AI, architecting resilient digital ecosystems, or driving data-driven transformation, you’ll be part of a team that is shaping the future.

Ready to innovate? Let’s redefine what’s next—together.

About Presidio
At Presidio, speed and quality meet technology and innovation. Presidio is a trusted ally for organizations across industries with a decades-long history of building traditional IT foundations and deep expertise in AI and automation, security, networking, digital transformation, and cloud computing. Presidio fills gaps, removes hurdles, optimizes costs, and reduces risk. Presidio’s expert technical team develops custom applications, provides managed services, enables actionable data insights and builds forward-thinking solutions that drive strategic outcomes for clients globally. For more information, visit www.presidio.com.

Presidio is committed to hiring the most qualified candidates to join our amazing culture. We aim to attract and hire top talent from all backgrounds, including underrepresented and marginalized communities. We encourage women, people of color, people with disabilities, and veterans to apply for open roles at Presidio. Diversity of skills and thought is a key component to our business success.

Recruitment Agencies, Please Note: Presidio does not accept unsolicited agency resumes/CVs. Do not forward resumes/CVs to our careers email address, Presidio employees or any other means. Presidio is not responsible for any fees related to unsolicited resumes/CVs.

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Apple Strategy Lead

Job Description