Senior Social Media Executive Job Description

Join Our Team as a Senior Social Media Executive at National Beauty!

Are you passionate about social media and marketing, confident being on camera, and have a knack for creating engaging content? Do you thrive in fast-paced digital environments and enjoy connecting with audiences through innovative storytelling? If so, we want YOU to be our next Senior Social Media Executive!

At National Beauty Distribution, we don’t just distribute products, we bring some of the world’s most iconic beauty brands to life in our markets. As one of the country’s leading names in brand management and distribution, we’re the exclusive home to high-profile global players shaping the future of hair and beauty.

This is a key marketing role with strategic impact where you’ll work closely with leading beauty brands, bringing vision to life while having real creative control over content direction and execution.

What You’ll Do:

As our Social Media Executive, you’ll take the lead in managing and growing our social media presence and supporting our overall digitalfunction, ensuring our brands remains at the forefront of digital trends. Your creativity and personality will shine as you:

Drive the day-to-day management of all social channels, overseeing planning, scheduling, publishing, story-telling and real-time engagement
Leading and creating engaging, high-energy content for TikTok, Instagram Reels, and other social media platforms, including presenting live TikTok sessions.
Develop and curate social media content (videos, images, captions, and more) that aligns with our brand voice and campaigns.
Plan and execute social media campaigns to boost engagement, reach, and brand visibility.
Manage community engagement by monitoring and responding to comments, messages, and interactions in a timely and authentic manner.
Analyse social media metrics to track performance, report insights, and optimise content strategies.
Collaborate with our PR and Marketing team to cover product launches, events and brand moments.
Contribute to wider team objectives through additional duties when needed such as affiliate marketing, paid advertising, social commerce
Support the scouting and briefing of brand-aligned content creators for UGC as part of required content rollouts, supporting paid ads, social content, and ecommerce.
Stay ahead of social media trends and emerging platforms to keep National Beauty at the cutting edge of digital marketing.

What We’re Looking For:

Proven experience in social media management, content creation, and digital marketing.
Confident and comfortable appearing on camera, including live streams and recorded content.
Strong storytelling skills and the ability to engage an audience through video and written content.
Creativity, a keen eye for trends, and an understanding of viral content strategies.
In-depth knowledge of social media platforms, their algorithms, and best practices.
Strong communication and writing skills.
A proactive, can-do attitude with the ability to take initiative and drive results.
A degree in Marketing, Communications, Media, or a related field is preferred.
Paid media, Shopify ecommerce, email marketing and/or agency experience is a distinct advantage.

Why Join Us?

Play a key role in shaping and growing a brand’s online presence.
Opportunity to contribute to real projects and see your creative ideas come to life.
Career growth opportunities within a thriving company.

Location: Onsite role- NBD HQ, Blarney, Co. Cork

Benefits: 40% staff discount, Company Pension, AvivaCare, Death in Service Benefit, Bike to Work Scheme, Free onsite parking.

Ready to take your social media career to the next level? Apply now and become a part of our creative journey at National Beauty!