Overview

Store Leader – Dyson, Kildare

About Us

Dyson is engineered for problemsolvers, and our retail spaces bring that engineering to life. In Kildare, our retail team delivers an elevated experience that showcases the very best of Dyson technology.

As Store Leader, you’ll be the driving force behind this flagship outlet environment. You’ll empower our Retail Experts to create exceptional experiences while ensuring the store reflects the high standards expected within Kildare.

Responsibilities

About the Role

The Store Leader at Kildare plays a critical role in shaping Dyson’s presence within one of Europe’s most iconic shopping destinations. This role blends strategic leadership with handson operational excellence, ensuring every customer interaction reflects Dyson’s innovation and values.

In a highfootfall, premium retail environment—where customers often have high expectations, varied cultural backgrounds, and limited time—you’ll lead the team to deliver fast, thoughtful, and impactful experiences.

Key Responsibilities

Entrepreneurship & Drive

Find and act on new opportunities to increase sales and profits and seek ways to improve customer experience and satisfaction

Propose, test and implement new services or operational improvements.

Take full responsibility for store performance and standards—treat the store as your own.

Proactively feedback and share recommendations to management (stock, services)

Customer Experience & Brand Standards

Maintain and uphold Dyson’s high standards for customer experience, visual merchandising, and store environment.

Address customer escalations and ensure resolution in line with brand values.

Partner with your team to create personalized, meaningful interactions that turn customers into brand advocates.

Lead the execution of the Retail Activations calendar, working closely with the implementation teams at both a market and global level.

Leadership, Talent & Team Development

Recruit, coach, and develop managers and future store leaders.

Set team and individual targets, monitor performance, and provide ongoing feedback.

Lead by example, creating a positive, motivated, and collaborative team culture.

Participate in floor leadership - interact with customers and team daily, demonstrating what perfect experience and execution looks like.

Business Performance & Strategy Execution

Drive performance metrics in your store (profit, volume, conversion rate, NPS, average purchase value, attrition, etc.) and ensure sustainable growth

Monitor key results, identify trends, and take corrective action or make recommendations.

Execute operational and merchandising strategies aligned with local HQ.

Plan for store readiness during peak trading periods

Operations, Compliance & Asset Protection

Uphold Dyson’s policies, procedures, and standards for operations, security, cash handling, health & safety and loss prevention.

Potect company assets, including confidential customer, team, and business information.

Support store opening, closing, inventory accuracy, and maintenance tasks.

Manage escalations and resolve problems affecting operations or team performance.

How we measure success:

Customer Experience & Brand: OSAT Store NPS, Mystery Shopper and Leveraging social media (tbc).

Profitability & Performance: Store profit achievement, Average Unit Retail, Conversion rate, Net revenue and Attachment rate

Talent & Team: Team engagement*, Team Individual Development Plan completion, Store staff attrition, Performance management and Team Training completion *eNPS to be developed.

Operational Excellence: stock accuracy & availability, Shrinkage Rate, Store Visual Merchandising compliance, Audit compliance (health & safety,

operational, sustainability, …) and OPEX

Qualifications

About You

You’ll thrive as a Kildare Store Leader if you are:

A confident and inspiring leader with experience in premium, hightraffic, or destination retail.

Ability to work a schedule that may include weekends, and holidays, based on retail needs.

Passionate about technology and energized by bringing innovation to life through exceptional customer engagement.

Resilient, adaptable, and calm under pressure—able to lead a team in a fast-paced tourist and luxury retail environment.

Commercially astute, with a strong understanding of KPIs, sales drivers, and retail performance management.

Proud to deliver bestinclass customer experiences and excited to represent Dyson in a globally recognised shopping village.

If this sounds like you, we’d love for you to lead our team at Dyson Kildare.

Benefits

27 days annual leave

Competitive pension scheme

Private medical care

Life assurance

Cycle to Work scheme

Tastecard discount

Generous Dyson product discounts

Optical plan

Lunch allowance

Dyson Store Leader

Benefits

Job Description