Every member of the CPM team contributes to the overall growth of our business. People are at the core of CPM’s business proposition so as a key member of the CPM Operations team this role is expected to make a significant contribution to the culture within CPM, via demonstrable initiatives to drive best practice and continuous improvement. A winning attitude combined with a digital mindset is essential for success in this role.

The main focus of this role is to provide best in class administrative, operational and field planning support and insights to the Senior Client Service Manager and Client Managers to ensure excellence in Clients Retail Execution Programmes.

In addition, this role will take ownership for the planning, scheduling, coordination and optimisation of tactical field visits (sales activation and sales relief calls) across core client accounts, ensuring best-in-class execution, resource utilisation and coverage delivery.

The Role Holder will be a champion for the CPM values of Freedom, Integrity, Excellence, Respect, and Innovation at all times, both internally and externally with Clients, whilst delivering on-time and professional execution of all operational and field deployment activities.

The Primary Responsibilities for This Role Are:

1. Tactical Field Planning & Scheduling (NEW – CORE COMPONENT OF ROLE)

• Own the end-to-end planning and scheduling of tactical field visits for core client accounts, including:

Sales activation campaigns
Sales relief / coverage calls
Tactical blitz activity and ad-hoc support

• Develop and maintain dynamic call files and deployment schedules, ensuring:

Optimal geographic routing and efficiency
Alignment to campaign objectives and client priorities
Full coverage of required outlets within agreed timelines

• Act as the central coordination point between Client Service Managers and Regional Sales Managers and Tactical Teams to:

Translate client briefs into executable field plans
Agree scheduling timelines, coverage levels and execution standards
Adjust plans in real time based on performance, availability and changing priorities

• Manage resource allocation across core, flex and contractor field teams, ensuring:

Right resource deployed to the right activity (“right place, right time”)
Effective utilisation of tactical teams to support core programmes
Seamless integration between core field teams and tactical support

• Coordinate briefing, deployment and tracking of all tactical campaigns, including:

Distribution of call files and briefs
Monitoring live progress vs plan
Ensuring mid-campaign and end-of-campaign reporting is completed

• Track and report on:

Coverage vs agreed schedules
Execution compliance and quality metrics
Campaign performance and ROI indicators

• Liaise closely with Field Managers to:

Identify gaps in coverage and trigger tactical support
Deploy relief resources to maintain SLA adherence
Continuously optimise journey plans and territory coverage

2. Logistics and Assets Co‑ordination

• Arrange ordering, allocation and distribution of programme assets
• Maintain account staff contact details and equipment logs
• Maintain asset logs (vehicles, fuel cards, tolls, insurance)
• Compile and submit allocation and dispatch reports
• Liaise with field staff to ensure sufficient equipment availability at all times

3. General Account Administrative Responsibilities

• Process onboarding and offboarding of team members
• Update and maintain Field Team Call files (including tactical scheduling inputs)
• Liaise with Tactical Team to arrange call coverage when required
• Organisation and coordination of client and field team meetings/conferences
• Collation and submission of weekly timesheets
• Postage and dispatch duties where required
• Conducting regular compliance audit calls

4. Reporting / IT

• Preparation and distribution of Client Reports as per Agreed Contract Timelines
• Analysis of visit submissions vs reporting and call schedules and flag any concerns
• Issue resolution and assistance with field and client queries on a daily basis
• Assist all account staff with IT requests and issue escalation and resolution
• Proactively review current processes with a view to improve and streamline where possible

Required Experience & Competencies

• Strong written, verbal and phone communication skills
• Strong planning, scheduling and coordination capability
• Ability to manage multiple moving priorities across field teams
• Strong problem-solving and decision-making skills
• High attention to detail and accuracy
• Effective time management and organisation skills
• Ability to work independently and proactively
• Commitment to customer satisfaction and project success
• Strong data and digital mindset (Power BI / reporting tools)
• Ability to interpret data and translate into actionable field plans

Desirable

• Experience in field sales, merchandising or retail execution environments
• Experience managing call files, journey planning or field scheduling
• Prior experience with Power BI
• Presentation skills

Role KPIs and Measures of Success

Delivery of agreed tactical field visit schedules across all core clients
• Achievement of agreed coverage targets and execution SLAs for tactical campaigns
• Optimisation of field resource utilisation (minimising gaps and over-servicing)
• Real-time management of call file accuracy and scheduling integrity
• High compliance rates on tactical activations (execution quality & reporting)
• Timely deployment and reporting of all tactical campaigns

Benefits:

Salary €45,000
Hybrid Working - 3 days office
Companywide recognition awards + regular Company events and activities
Discounted Health Insurance
Access to company pension provider
IVF Support Policy
Enhanced Maternity & Paternity Pay
Reward & Recognition through our People Awards Scheme
Fast career development and progression opportunities for performers from 6 months
Employee Assistance Program
Discounted Health Insurance
Active Diversity and Inclusion teams across the business
IVF Support Policy
Regular Company social events and activities
Bike to Work Scheme
TaxSaver Scheme – discounted travel tickets
Employee Referral Payment Scheme
Structured Personal development Plan

Senior Operations Executive - CPM Ireland

Benefits

Job Description