Storyful is an equal opportunity employer

Job Description :

Job Summary

Title: Intelligence Manager Role

The lead analyst will play an instrumental role in developing and delivering decision-grade intelligence insights for Storyful’s clients. Drawing on deep qualitative research expertise, narrative analysis, and strategic judgement, this role translates complex digital discourse, media narratives and cultural signals into clear guidance for communications, reputation and risk leaders.

This role serves as a dedicated strategic lead for one of Storyful’s most high-profile clients, delivering investigative, media-focused and culturally fluent intelligence which supports the client’s communications strategy, reputational resilience, and broader strategic priorities.

Unlike traditional analytics-led roles, this position requires a deeply curious, research-driven thinker who is comfortable navigating ambiguity, synthesizing qualitative signals, and exercising independent judgment. The ideal candidate brings strong writing ability, cultural fluency across online communities, and the confidence to guide senior stakeholders through nuanced, evolving research landscapes.

You will translate unstructured digital conversations, media narratives, and online cultural dynamics into defensible insights, risk assessments, and strategic guidance. Success in this role requires intellectual independence, strong stakeholder management skills, and the ability to think beyond standard data outputs to uncover deeper context, meaning, and implications.

Skills & Experience Desired

Research & Analytical Background

4–6 years of experience in research-driven roles within media intelligence, journalism, corporate communications, consultancy, digital strategy or a related environment
Strong qualitative research expertise, including investigative methodologies, secondary research, narrative analysis and synthesis of disparate sources
Ability to work comfortably within ambiguous or evolving briefs, shaping research questions and scope proactively
Strong writing skills with the ability to structure complex findings into clear, compelling, and decision-relevant narratives
Experience translating qualitative and mixed-method insights into strategic recommendations, not just observations

Digital & Cultural Fluency

Deep understanding of online ecosystems, including platform dynamics, digital subcultures, fandom spaces, niche communities and meme culture
Strong awareness of how different communities operate across platforms and how narratives evolve, mutate, and escalate within and between them
Ability to identify emerging cultural signals, narrative shifts, and platform changes before they become mainstream
Comfort operating in fast-moving, highly online environments where context changes rapidly

Tools & Technical Skills

Experience using online monitoring and research tools such as Brandwatch, Zignal, Meltwater, NetBase Quid and BuzzSumo is a plus
Comfort integrating internal tools with secondary research, open-source intelligence and manual investigation
Strong ability to synthesize qualitative findings alongside data signals,using tools as inputs rather than outputs
Ability to operate without over-reliance on automated metrics or templated reporting

Stakeholder Management & Communication

Confident, adaptable communicator who can adjust tone and style across seniority levels and stakeholder groups
Strong client-facing experience, ideally with large, matrixed organizations
Comfortable navigating complex or sensitive client conversations with professionalism and composure
Ability to manage expectations thoughtfully (e.g., validating requests while ensuring methodological rigor)
High level of personal confidence and ownership, with the ability to defend methodological choices, challenge assumptions, and guide clients through uncertainty

Responsibilities

Client Engagement & Strategic Partnership

Develop deep expertise in clients’ communications priorities, reputational landscape and strategic objectives
Serve as a trusted strategic partner, helping clients clarify what matters, which signals to prioritise, and which risks require attention
Act as a primary point of contact for intelligence and insight delivery, building durable, trust-based client relationships
Confidently lead briefings, presentations and working sessions throughout the engagement lifecycle
Proactively shape and refine scopes of work to ensure clarity, feasibility and strategic alignment
Navigate complex or ambiguous requests with professionalism, ensuring outputs remain rigorous and actionable

Research & Insights Management

Take ownership of client briefs, translating business and communications needs into clear research objectives and investigative approaches
Serve as the arbiter of quality across client outputs, working closely with editorial, project management, and design teams to uphold Storyful’s standards
Manage the lifecycle of client projects, coordinating internal resources and ensuring timely, high-quality delivery
Conduct and oversee investigative, narrative-led research across digital media, online communities, influencer ecosystems, and news environments
Identify patterns of meaning, narrative momentum, escalation dynamics, and reputational exposure within complex information environments
Operate independently while knowing when to escalate, validate or sense-check findings with peers or leadership

Innovation & Thought Leadership

Work with team leadership to maintain, refine, and evolve Storyful’s narrative and reputational intelligence methodologies
Collaborate with product teams to drive capability development and innovation
Build and maintain subject-matter expertise across relevant industries, staying ahead of emerging risks, narratives, and strategic opportunities
Serve as a subject matter expert to support insight production for marketing and pre-sales engagements, including contributing to blogs, newsletters, and external thought leadership

Join Storyful and be part of a team shaping the future of narrative and reputational risk intelligence. You’ll work at the intersection of media, culture, and strategy — helping organisations make smarter decisions in complex, fast-moving, and high-stakes information environments.

Job Category:

Storyful - Intelligence