Join ABC Fitness and become part of a culture that’s as ambitious as it is authentic. Let’s transform the future of fitness—together!

Our Values

Best Life

We believe great work begins with great people. That’s why our culture is built on respect, trust, and belonging. We create an inclusive environment where every team member can bring their authentic self to work—because diverse perspectives drive innovation and meaningful impact.

Growth Mindset

We are doers, thinkers, and dreamers. At ABC Fitness, your growth is our investment. Through continuous learning, mentorship, and professional development opportunities, we empower you to reach new heights—personally and professionally.

One Team

From day one, you’ll be part of a team that collaborates, celebrates, and cares. We move fast, support one another, and have fun along the way. Because when you thrive, we all thrive.

Lead Product Designer (UX) at ABC Fitness

Are you looking to join a growing team of Product Designers who are shaping the future of fitness technology through deep user insight, strong product thinking, and scalable design?

We are looking for a Senior, user-obsessed problem solver to join our Product Design team. Someone who thrives in complexity, brings clarity to ambiguity, and partners closely with Product and Engineering to deliver meaningful outcomes.

Our workplace is entirely remote. You would join a team of eight designers supporting the research, design, and development of our product offerings. ABC’s tools are used globally by thousands of fitness operators — from multi-location franchises to independent personal trainers — to manage and grow their businesses.

As a Senior Designer, you will be embedded within a development squad and own the end-to-end design of significant product initiatives. This includes leading discovery and research, shaping product strategy, facilitating workshops, designing and validating solutions, and partnering closely with Engineering through implementation and iteration.

You will also play a key role within the broader Design team, contributing to long-term initiatives such as evolving and scaling our design system (including the use of AI) as our product suite continues to grow.

Your role

Based within the Product Design function, this role works closely with R&D to deliver high-quality UX design solutions across ABC’s product suite.

You will:

Partner closely with Product Management and Engineering to translate complex user needs and business requirements into clear, scalable, and usable experiences.
Lead design efforts on complex problem spaces affecting gym operators and their members, applying strong judgment and attention to detail.
Apply deep expertise in UX patterns, interaction principles, accessibility, and design systems, adapting them thoughtfully to different product contexts.
Plan, conduct, and synthesise user research and usability testing, using qualitative and quantitative insights to inform product direction and design decisions.
Drive an iterative, evidence-led design approach across discovery, definition, delivery, and post-launch optimisation.
Take shared ownership of the Design System, contributing to its evolution, governance, and consistent application across web and mobile platforms.
Act as a design partner and mentor within squads and the wider Design team, raising the bar for craft, collaboration, and design thinking.

You’ll need

Minimum 8+ years of experience designing complex SaaS products, ideally within B2B, platform, or multi-surface environments. Experience in a related vertical is a plus.
Proven experience designing flows, systems, and scalable interaction patterns, not just individual screens or webpages.
Strong experience working with design systems and component-based design; familiarity with React frameworks is a plus.
Demonstrated experience across the entire product development lifecycle, with a strong bias toward discovery and user-centred decision making.
Solid grounding in user psychology, research methodologies, and behavioural or usage data.
A portfolio that shows a track record of delivering high-quality, impactful product experiences, including problem framing, iteration, and outcomes.
High proficiency with Figma, and experience using tools such as Miro, Maze, and AI-assisted design tools (e.g. Make or similar).
Strong prototyping skills, using Figma or comparable tools to test, validate, and refine solutions.
Ability to manage and prioritise multiple streams of work across teams and problem spaces.
Excellent communication, facilitation, and storytelling skills — able to clearly articulate design rationale and influence at team and company level.
Self-directed, collaborative, and growth-oriented, aligning with ABC’s values of #OneTeam #BestLife #GrowthMindset.

WHAT’S IN IT FOR YOU:

Purpose led company with a Values focused culture – Best Life, One Team, Growth Mindset
Time Off – with our open PTO policy, we offer flexibility in how and when you take PTO!
Days of Disconnect – once a quarter, we take a collective breather and enjoy a day off together around the globe. #oneteam
Parental & Pawternity Leave – we offer leave for when your family grows by two feet or four paws!
Best Life Perk – we are committed to meeting you wherever you are in your fitness journey with a quarterly reimbursement
Monthly reimbursement for your preferred health scheme
EAP – we get you help when you need it. Period.
Premium Calm App – enjoy tranquility with a Calm App subscription for you and up to 4 dependents over the age of 16
And more! – so many benefits we couldn’t even fit them all here!

At ABC Fitness, we don’t just build technology—we build communities and transform lives. Your work matters here, your growth is supported, and your voice is heard. We welcome diverse talent and encourage you to apply, even if you don’t meet every requirement.

ABC’S COMMITMENT TO DIVERSITY, EQUALITY, BELONGING AND INCLUSION: 

ABC is an equal opportunity employer committed to diversity, equity, and inclusion. We strive to create a workplace where every employee, client, and partner feels valued, inspired, and empowered to reach their full potential. For us, inclusion isn’t just the right thing to do—it’s a business imperative. Learn more at abcfitness.com.

About ABC Fitness

ABC Fitness is the #1 software provider for fitness businesses of any size, all around the world. Supporting 30K clubs, 650K coaches, 40M members, and processing more than $12B in payments every year, ABC Fitness provides scalable, data-driven solutions to simplify club management and engage members and clients.

From personal trainers, boutique studios, and gyms, to international franchise health clubs, ABC Fitness will move your business forward through technology and industry insights. Innovation is at the center of everything we do, across ABC Glofox, ABC Ignite, ABC Trainerize, and ABC Evo. Let's make your fitness vision a seamless reality, together. Learn more at abcfitness.com

#LI-REMOTE

Lead UX Designer

Benefits

Job Description