This is 12 months secondment / fixed term contract role.

Commercial Effectiveness (CE) is evolving in how we partner with the business. We are moving closer to an integrated customer approach and starting to harness the power of Gen AI, data and technology to ignite experiences that matter to patients, customers and GSK. We are a diverse team of cross functional talent who are creative, innovative, and accountable for impact.

The Head of Commercial Effectiveness (CE) is responsible for leading the CE team, ensuring the efficient and compliant execution of commercial effectiveness activities with a focus on driving business performance and growth by leveraging data-driven insights and innovative strategies to enhance market competitiveness and achieve organisational goals. This role involves strategic leadership, team management, and collaboration with local, regional, and global teams to drive success and alignment with GSK priorities.

We create a place where people can grow, be their best, be safe, and feel welcome, valued and included. We offer a competitive salary, an annual bonus based on company performance, healthcare and wellbeing programmes, pension plan membership, and shares and savings programme.

We embrace modern work practises; our Performance with Choice programme offers a hybrid working model, empowering you to find the optimal balance between remote and in-office work.

Discover more about our company wide benefits and life at GSK on our webpage Life at GSK | GSK

In this role you will

Challenge the business’ use of resources to further leveraging and drive performance.
Collaborate with the Lead Team to define commercial strategies grounded in data-driven insights, offering comprehensive analysis on resource allocation, competitor dynamics, market data, risks, and opportunities to support informed decision-making.
Develop and coordinate an appropriate capability plan for commercial to enhance understanding of market dynamics, insights generation, launch readiness, etc. to inform strategic decisions.
Ensure rigorous tracking and monitoring of sales performance, benchmarking against external market standards. Introduce and integrate external best-in-class practices in business analytics to empower leaders to adopt and leverage these methodologies effectively.
Ensure appropriate key performance indicators (KPIs) and data for priority brands are in place and provide insights to senior management.
Ensure consistent approach for launch readiness across all Therapy Areas to deliver best in class launches.
Be accountable for local performance meetings, country performance reviews, Market Visit coordination and brand planning cycle.
Develop and drive the strategic direction of the CE team by partnering with local business units to understand and address their needs and challenges, while collaborating with global and regional teams to ensure alignment with GSK priorities where appropriate
Accountability for effective and compliance deployment of the Salesforce Incentive Scheme.
Act as the Performance Lead for Ireland within the regional team, serving as the point of contact for Area for market requests.
Lead high-complexity projects within the Commercial Effectiveness space and across the Enterprise as required based on business needs.

Why you?

Basic Qualifications & Skills:

We are looking for professionals with these required skills to achieve our goals:

Bachelor’s Degree.
Strong background in business analytics.
Experience in developing and driving strategic directions within a commercial effectiveness or similar department.
Proven ability to define and implement commercial strategies based on data-driven insights.
Experience overseeing operational activities to ensure efficiency and compliance within a commercial effectiveness or similar department.
Demonstrated ability to lead and deliver high-complexity projects.

Preferred Qualifications & Skills:

Please note the following skills are not necessary, just preferred, if you do not have them, please still apply:

Experience in the pharmaceutical or healthcare industry is highly desirable.
Proven track record of collaborating with cross-functional teams.
Experience in leading and managing a diverse team.

Closing Date for Applications – 17 Sep 2025 (COB)

Please take a copy of the Job Description, as this will not be available post closure of the advert.
When applying for this role, please use the ‘cover letter’ of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. The information that you have provided in your cover letter and CV will be used to assess your application.

GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.

Our diverse portfolio consists of vaccines, specialty medicines, and general medicines.

Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.

Why GSK?
Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on UKRecruitment.Adjustments@gsk.com or 0808 234 4391. The helpline is available from 8.30am to 12.00 noon Monday to Friday, during bank holidays these times and days may vary.

Please note should your enquiry not relate to adjustments, we will not be able to support you through these channels. However, we have created a UK Recruitment FAQ guide. Click the link and scroll to the Careers Section where you will find answers to multiple questions we receive

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Head of Commercial Effectiveness

Benefits

Job Description